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HARMAN Amps Up Dynamic Press Drive Series for new KIA Stinger

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Media representatives from across Europe will experience HARMAN’s audio power and depth through the Harman Kardon sound system in Kia’s new high-performance Stinger during a press drive series on the island of Mallorca from October 2-6, 2017.

Participating journalists will discover the Kia Stinger, test drive it in various configurations on a series of pre-set routes and have a dynamic experience alongside instructors on the Circuit Mallorca racing grounds. In between the rides, it won’t be only the cars that will turn in for a pit stop - the media will enjoy a well-deserved break in the Harman Kardon Lounge, located at the Circuit’s Pit Lane where they will experience tailor-made sound solutions from Harman Kardon.

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Kia’s high-performance Stinger combines exhilarating driving pleasure with high-end traveling comfort. Harman Kardon sound systems are known for their extraordinary design, sophisticated aesthetic and the ability to take the in-car listening experience to a whole new level. By joining forces, HARMAN and Kia create a difference to delight the ear as well as the eye.

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The addition of the Harman Kardon sound system to the new Kia Stinger marks an extension of a 15-year partnership between the two brands that has produced some of the industry’s most technologically advanced and best reviewed audio systems. Harman Kardon engineers work with Kia during the earliest stages of vehicle development, spending hundreds of hours fine-tuning the audio system specifically for the vehicle’s cabin size, materials and seating configurations. The result is a system that enhances the driving experience with the true emotional response previously attained with only the finest home-audio equipment, transfixing listeners with 360-degree spatial envelopment and rich, high resolution sound.

Like all HARMAN products, the Harman Kardon sound system is skillfully crafted, created from superior materials with design and technology that will stand the test of time while providing a listening experience that enriches users’ moments and experiences whether in the home, in the car, or on the go.