As a global connected technology leader with dedicated customers around the world, we at HARMAN understand that the futures of the automotive industry and cars themselves are changing quickly. As the car evolves into a third living space for drivers and passengers, emphasis will be placed on the development and implementation of a digital ecosystem that allows for an abundance of choice and customization, all within the car, to ensure a seamless, secure and strong experience.

Just how will this be achieved? Through a connected, in-vehicle app store, such as the HARMAN Ignite Store. According to a recent KPMG survey of automotive executives, 82% believed the car needed its own digital ecosystem. In 2018, 3 out of 4 new cars sold in the US included embedded connectivity. All of this indicates that the transition of the car from a means of transportation into a third living space is happening at a rapid pace, and we at HARMAN want to help app developers around the world create the perfect in-vehicle app that will be loved and experienced by consumers for years to come. Join us for a special webinar covering this topic titled, “In-vehicle App Stores for Android Developers: Cutting Through the Hype.”

On July 21st  (08:00am PST, 11:00 am EST, 17:00pm CEST, 11:00pm Beijing Time), HARMAN brings forth a webinar that features a panel of subject-matter experts – including our own product manager and UX lead for HARMAN Ignite Store alongside guest panelists from LiveXLive and Sygic – two content partners already available on our Store -- who can help Android developers cut through the noise, confusion and hype surrounding in-vehicle app stores. It will also provide developers with useful information and tips on how to how to design the perfect in-vehicle app, get it onto the HARMAN Ignite Store, and in front of OEMs and consumers.

Want to learn more about the panel experts, who include some of the leading innovators and brightest connected technology minds at HARMAN? See below:


Patrick Markel, Director of Partner Applications - LiveXLive
Patrick Markel leads the technical management all of LiveXLive's (formerly Slacker Radio) 3rd party deployments of both of their owned and operated clients as well as API-based partner applications.He has spent 16 of the past 17 years in the digital music ecosystem in both the service provider and hardware developer sides of the business.


Martin Elexa, Automotive Business Development Executive - Sygic
In 2015 Sygic decided to explore the Automotive segment of navigation as one of its strategic pillars. Martin has been since responsible for business and partnership development with the key Tier1s and OEMs on a global basis. The key solutions were developed firstly around mirrored smartphone apps with connected services, and in later stage extended in the embedded navigation, vehicle data integration and Electro Mobility in cooperation with Sygic’s strategic partner Eurowag.



Naoki Ogishi, Associate Director, Platform Lead, HARMAN Ignite Store - HARMAN
Naoki Ogishi leads product management for HARMAN Ignite Store team. He has 10 years of product management experience in the mobile and connected vehicle and prior to his HARMAN role, he was a product manager at eBay focused on mobile and buyer experience.


Jacob Nall, UX Lead and Product Manager, HARMAN Ignite Store - HARMAN
Jacob Nall is focused on the end-user experience and design integration for HARMAN Ignite Store. He is responsible for developing an evolving set templated layout, used by partners to create unique apps for the car while giving automakers the flexibility to customize the user interface. Jacob has 8+ years of experience creating successful in-vehicle products for a variety of global customers


Moderator: Karen Piurkowski, Global Automotive Marketing Director - HARMAN
Karen Piurkowski is responsible for developing and implementing strategic marketing programs globally for Connected Car and Connected Services by leveraging Harman's strong heritage of designing and engineering connected products and solutions for automakers, consumers and enterprises worldwide. Specific focus on building thought leadership programs, orchestrating customer and channel engagement programs, building interactive automotive marketing content and leading the EPM Advisory Council and hosting the HARMAN ExP Podcast.

The panel will cover the following important topics:

  • Why you should develop for an in-vehicle app store
  • How to work with our rich template library
  • Developing for mobile ≠ developing for automotive
  • Best practices to start developing apps for HARMAN Ignite Store
  • Onboarding kit for new developers
  • The HARMAN Ignite Store developer console and app submission process

Don’t see your question above? You can submit your own questions in advance of the webinar so we can ensure that our panel experts address them directly. Simply fill out the registration form here.