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Smart TV Content Meets Amazing Sound: JBL and Google Developing LINK BAR

Fans of the JBL LINK speakers have reason to celebrate this week, as we’ve just given an early look at the latest addition to the series—the JBL LINK BAR. The news was shared at the annual Google I/O developer conference in California this week, and it highlights the collaborative efforts between JBL and Google to deliver a soundbar solution that further builds out the voice activated JBL LINK series.

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The LINK BAR will be the industry’s first soundbar powered by Android TV with the Google Assistant built in. It’s designed to combine JBL’s audio expertise and Android TV’s plethora of content, delivering a smarter way to watch your favorite content with best-in-class sound. The LINK BAR turns any TV, regardless of make or model, into a Smart TV. Just by saying “Hey Google,” you’ll open the door to a world of programming available hands-free through Android TV. So, whether you prefer to binge your favorite shows or hear the thumping action of live sports, the JBL LINK BAR has you covered.

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Created with the tech-savvy user in mind, the LINK BAR will take its place at the forefront of the multi-room soundbar technology revolution. The launch of the LINK BAR marks the latest collaboration between JBL and Google, with the Google Assistant already included in the JBL LINK 10, 20, 300 and 500 models, and the recently announced LINK VIEW and JBL Everest Google Assistant headphones. Availability and pricing for LINK BAR will be announced later this year.

The JBL LINK Bar is already receiving a favorable reception among critics and influencers. Checkout this review from TechHive.