HARMAN has earned its reputation as an audio technology pioneer over decades, and in many cases in collaboration with other industry giants. We are proud to share that Toyota Motor Corporation, a HARMAN customer for more than 15 years, recently recognized our talented engineers and premium Mark LevinsonTM audio brand with a special award for outstanding technical achievement.

Toyota’s Lexus vehicles and HARMAN’s Mark Levinson brand have enjoyed an exclusive relationship for many years, jointly launching several industry firsts. This award recognizes HARMAN’s advancements in the Mark Levinson 3D QLI Reference Surround Sound System. This 7.1-channel surround sound system includes a jaw-dropping 23 speakers in 16 locations throughout the cabin, producing the equivalent of 2400 watts of rich, immersive audio delivering precise sound reproduction.

“The relationship between Mark Levinson and Lexus is built on two shared values: obsession to detail and demanding performance. These clear and deliberate goals have made Lexus and HARMAN ideal partners through the years,” said Tomas Metzger, Japan Country Manager for HARMAN. “It was a great honor to accept this award on behalf of our amazing engineers, and we will continue to innovate and refine our solutions to bring the most amazing sound experiences to Lexus customers always and everywhere.”

HARMAN’s latest innovation – Quantum Logic Immersion – will premiere as a world automotive first on the fifth generation of the Lexus LS. Quantum Logic Immersion utilizes HARMAN’s proprietary digital signal processing algorithms to deliver the widest range and highest quality of sound on the market, providing drivers and passengers an expansive yet natural 3D surround sound experience in the cabin.

The award was presented by Toyota’s Managing Officer Mr. Masayoshi Shirayanagi and Lexus Chief Engineer Mr. Toshio Asahi on October 18 at a gala event held at the Lexus Tahara facility in Aichi Prefecture, Japan.


Right end: Mr. Masayoshi Shirayanagi Managing Officer, Purchasing TOYOTA

Left end: Mr. Toshio Asahi, Chief Engineer, LEXUS INTERNATIONAL

5th from the right: Mr.Tomas Metzger, Country Manager, Harman International Japan

4th from the right: Mr. Takashi Kubo, Vice President, Customer Business Unit TOYOTA, Harman International Japan